Nielsen has just released their Social Media Report for third quarter of 2011. The report provides visualisations of trends and consumption patterns across social media platforms (primarily the US but elsewhere as well).
Some of the more interesting snapshops are shown below. For instance, Australian users spend the most time on social network sites and blogging. We might be able to guess at New Zealand's usage based on these Australian numbers.
The Nielsen blog provides a slideshow, all-on-one-page, and a full download (need to register for this version).
Some of the more interesting snapshops are shown below. For instance, Australian users spend the most time on social network sites and blogging. We might be able to guess at New Zealand's usage based on these Australian numbers.
The Nielsen blog provides a slideshow, all-on-one-page, and a full download (need to register for this version).
Click on the images to see bigger versions.
